Mastek Blog

Unified Customer Data Drives Personalized Customer Experiences

25-Jun-2024 06:26:18 / by Srikanth Balusani posted in Artificial Intelligence, Customer Experience, Data, Gen AI

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Customers today expect much more from the brands and companies they work with, and increasingly that expectation includes a desire for personalized service. Per research by McKinsey, 71% of customers want a personalized experience and 76% become frustrated by a lack of such interactions.  

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Smarter Government and Digital Transformation with Oracle CX Cloud

19-Dec-2022 01:51:24 / by Mohammed Aleemulla posted in Government Tech, Digital Transformation, Customer Experience

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Need for CX in Local Government 

 

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Why you should Consider Migrating from CloudCraze to Salesforce B2B Commerce Lightning

05-Dec-2022 23:52:08 / by Himanshu Arya posted in Customer Experience, Cloud migration, b2b, Salesforce

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Introduction to Field Service Operations in the Telecom Sector

01-Dec-2022 04:36:19 / by Mohammed Aleemulla posted in Customer Experience, b2b, Oracle Field Service Cloud

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Enhance Field Service Operations with Oracle Digital Assistant

28-Nov-2022 23:30:24 / by Mohammed Aleemulla posted in Customer Experience, metaverse

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Building PWA Storefront leveraging headless Magento capabilities

25-Nov-2022 06:22:00 / by Girish Hosamani posted in Customer Experience, magento

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Adopt MOT Framework for Operational Resilience by 2025

02-Nov-2022 00:27:11 / by Vilas Prabhu posted in Customer Experience, MOT Framework, Operational Resilience

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Is it the Right Time for your Business to Adopt Metaverse?

26-Oct-2022 00:44:10 / by Kartik Shetty posted in Customer Experience, metaverse

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How Metaverse will Transform Customer Experience?

14-Oct-2022 08:12:12 / by Bhaskar Dhawan posted in Retail Tech, Customer Experience, metaverse

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Metaverse seems to be the buzzword ever since Facebook announced its name change to Meta to highlight the company's focus on building a Metaverse. This led to an avalanche of interest in Metaverse-related projects with global Google searches for "metaverse" going up by 7200% in 2021. Total investment into Metaverse has already reached $120 billion in the first five months of 2022. 

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Mobile proliferation: Reimagining business benefits and customer experience

17-Jul-2019 04:26:39 / by Andrew Palmer posted in Mobile Testing, Mobile Content, Customer Experience, Customer Engagement

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According to Harvard Business Review, the exponential growth in mobile proliferation and better connectivity has resulted in customers depending heavily on their smartphones to access online services and information.

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