Mastek Blog

Metamorphosis : The Brutally Honest Guide to Digital Transformation

27-Aug-2021 10:55:00 / by Niyamsan Chhaya posted in TechNovation, Digital Transformation, Cloud Technology, Business Process Automation, business acceleration

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Technology transformations are often touted as the holy grail of business change and rejuvenation. This feeds into an expectation that the transformation project will change everything for the better overnight. And since it is a 'cloud' system, it will be like stealing candy from a child. Clearly, people have never really tried stealing candy from children – or they wouldn't find the raging tantrum that ensues 'easy'.

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Why enterprises should navigate digital transformation?

17-Oct-2019 10:57:16 / by Ms. Kiran Gidwani posted in Digital Transformation, Customer Insight, Business Process Automation, Customer Engagement

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To deliver value and accelerate growth, enterprises need to change their fundamental approach and add speed and accuracy to the various business processes. New digital technologies present both game-changing opportunities for-and existential threats to-companies whose success was built in the pre-digital economy. Digital transformation is a pre-requisite for sustainable growth and in some cases, survival of enterprises in the current dynamic and pace-driven market.

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Intelligent Automation: redefining digital transformation

13-Aug-2019 17:01:53 / by Prashant Kakade posted in RPA, Business Process Automation, Cognitive Technologies, Chat Bots, Natural Language Processing

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Modern innovations, such as Robotics Process Automation (RPA), Cognitive Process Automation (CPA) and Artificial Intelligence (AI) allow businesses to accelerate their digital transformation journey and reap the rewards of increased customer engagement and improved worker productivity, faster.

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How are AI-driven bots transforming customer engagement?

11-Jul-2019 04:59:46 / by Chetan Savdekar posted in Artificial Intelligence, Business Process Automation, AI Algorithms, Robotic Automation, Cloud-based AI

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With the take-up of automation increasing rapidly across industries, AI-driven bots are at the centre of business process improvement, helping to enhance the user’s experience -- and customer engagement more generally -- with more intuitive, easy-to-use interfaces.

According to MIT Sloan Management Review, we are embarking on a journey where the rules-driven bots will be replaced by Artificial Intelligence or AI-driven bots that have the capability to self-learn and continuously improve their knowledge, just like humans. The technologies that are powering such AI bots are Natural Language Processing (NLP) and Machine Learning (ML). AI bots are well on the way to becoming intelligent personal assistants for consumers across many industries.

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