Mastek Blog

Michael Watson

Hi, I’m Mike, a User Researcher in Mastek’s user-centred design (UCD) team. Our job is to understand users - their needs, priorities, and experiences - and design services which work for them. I have 9 years of experience in research and a PhD using advanced quantitative research methods. I have designed, conducted, and analysed surveys covering a wide range of subjects, from educational videos for children, to business support needs for SMEs, and trust in political institutions.
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Recent Posts

Testing and piloting a survey

18-Aug-2023 10:45:33 / by Michael Watson posted in Digital Transformation, Digital Service Design, research

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Writing a user-centred survey

18-Aug-2023 08:36:54 / by Michael Watson posted in Digital Transformation, Digital Service Design, research

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Planning and structuring a survey

08-Aug-2023 05:04:24 / by Michael Watson posted in Digital Transformation, Digital Service Design, research

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When should and shouldn’t we use surveys?

27-Jul-2023 08:17:39 / by Michael Watson posted in Digital Transformation, Digital Service Design, research

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Why should we use surveys in user research?

24-Jul-2023 07:53:20 / by Michael Watson posted in Digital Transformation, Digital Service Design, research

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