Mastek Blog

How Machine Learning Helped Predict the Channel Shift to Digital

26-Mar-2018 07:30:01 / by Hardik Ashar posted in Machine Learning

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If only you could easily identify customers that are ripe for the picking to make the channel shift to digital. You could then enhance service levels, improve customer loyalty, save time and costs, and more. Within this context, I’d like to share a recent example of our collaboration with a financial services company to predict the likelihood of customers moving from the traditional, agent-based platform to a new direct, digital channel using machine learning.

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5 Business Drivers to Consider for Cloud AI

08-Mar-2018 09:07:41 / by Chetan Savdekar posted in Artificial Intelligence

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As the cloud evolves, AI plays an important role in automating processes and speeding up digital transformation. It drives business value for enterprises by eliciting information from processes and refines the customer approach with customisedCloud AIsolutions.

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