In her role as the Global Head of Marketing and Partnerships, Prajakta Talvekar plays a pivotal role in shaping Mastek’s worldwide marketing strategies and spearheading impactful go-to-market initiatives. With over two decades of experience in the IT industry, she brings a wealth of expertise encompassing sales, consulting, marketing, and alliances. Prajakta previously held a leadership position overseeing the marketing unit for Capgemini’s Local Business in India, the Middle East, and North America. Additionally, she served as the Manager of Marketing and Communications at Bristlecone, where she played a crucial role in establishing and managing the marketing function. Her distinguished track record includes consistently surpassing sales targets, implementing innovative marketing solutions, and optimizing business processes through a unique blend of insights and analytics. An alumna of IIM C, Prajakta earned her B.Sc. in Microbiology from Sir Willingdon College and completed the APMP Marketing program at the Indian Institute of Management, Calcutta. Beyond her exceptional professional achievements, she is committed to guiding and mentoring students, sharing her industry knowledge and insights.